About Kendra Ferguson
Hi! I’m Kendra, a marketing professional with a passion for building consumer-first campaigns that truly connect. With deep experience in CPG, home furnishings, and retail, I bring a creative and strategic approach to everything from public relations, digital marketing, content-first influencer programs, and experiential activations.
I love seeing great ideas come to life from concept to audience reaction and results. Whether it’s a big launch or a grassroots community initiative, I’m all about making an impact.
Outside of work, I dabble in digital drawing, photography, painting. I love a good college football rivalry, and playing with my dog Leroy.


Professional Journey












Areas of Expertise
Traditional, Digital, Experiential & Social Media
Earned Media & Public Relations
Media Training & Key Messaging
Project Management
Influencer/NIL Marketing
Brand Partnerships
Brand Storytelling
Crisis Communication
Community Relations
Paid Media Integration
Research & Analysis
Traditional, Digital, Experiential & Social Media
Brand Storytelling
Earned Media & Public Relations
Crisis Communication
Media Training & Key Messaging
Community Relations
Project Management
Paid Media Integration
Influencer/NIL Marketing
Brand Partnerships
Research & Analysis