About Kendra Ferguson
Hello! I’m Kendra, a marketing professional focused on creating campaigns that prioritize the consumer, allowing for authentic brand love to flourish. My journey has taken me through various fields including CPG, retail, finance, and even sports, where I’ve honed a creative and strategic approach to public relations and digital marketing.
Whether I’m orchestrating a large-scale launch or collaborating on a grassroots community initiative, my goal is always to make a meaningful impact. I believe in the power of listening to feedback, as it helps me refine and elevate my work even further.
Outside of work, I dabble in digital drawing, photography, and painting. I love a good college football rivalry, and playing with my dog Leroy.


Professional Journey












Areas of Expertise
Traditional, Digital, Experiential & Social Media
Earned Media & Public Relations
Media Training & Key Messaging
Project Management
Influencer/NIL Marketing
Brand Partnerships
Brand Storytelling
Crisis Communication
Community Relations
Paid Media Integration
Research & Analysis
Traditional, Digital, Experiential & Social Media
Brand Storytelling
Earned Media & Public Relations
Crisis Communication
Media Training & Key Messaging
Community Relations
Project Management
Paid Media Integration
Influencer/NIL Marketing
Brand Partnerships
Research & Analysis